Top 5 Digital Marketing Companies in India – There is a lot of demand for digital marketing professionals in today’s scenario. Similarly, specialized digital marketing companies are required. Over the years, a lot of digital marketing has come into existence and is serving customers with their quality work.
It’s amazing to see how digital marketing and social media have evolved over the years. It will also be interesting to observe how digital marketing affects our daily lives, including shopping, work, engagement and habits.
As someone who has been in the business for over a decade and helps businesses grow through various marketing strategies, I understand how the marketing world has evolved. Today the online presence of any business has undergone a crucial dramatic digital transformation. In addition, reliability on digital platforms is more important than ever.
This change has prompted more talented individuals/groups to learn digital marketing and set up their own agencies. However, while some digital marketing companies in India could not survive, many were able to reach the climax and others still found their way to establish their agency. See the following list of Top 5 Digital Marketing Companies in India.
Here are the best Top 5 Digital Marketing Companies in India
1st out of Top 5 Digital Marketing Companies in India
This is a digital marketing agency that aims to provide a complete portfolio of services. Geekschips is a new company that is growing fast now. It is popular and has a variety of clients around the globe. It provides customized cost-effective marketing solutions. Companies can increase their business revenues by enhancing SEO with Geekschips SEO services.
Contact Details of Geekschip
Address: SS Arcade, 3rd Floor, Guttala_Begumpet, Telangana 500081, India
Business Phone Number: 091000 68884
2nd out of Top 5 Digital Marketing Companies in India
It is among the top 5 digital marketing companies in India. It is offering various services such as creative storytelling, brand building, etc. The company has 40 offices worldwide. DigitasLBi provides digital communications and direct marketing services through several operating agencies: Digitas Health, Digitas LBi Commerce, Prodigious, Solutions Digitas, and Publicis Modem. DigitasLBi is a part of the Specialized Agencies and Marketing Services division of Publicis. The Company offers digital media, market research, optimization, strategic planning, forecasting, analysis, retention, performance media, and data management.
Contact Details of DigitasLBi
Address: 90 D, Sector 18, Udyog Vihar Phase – IV, Gurugram, Haryana 122015, India
Business Phone Number: +91 124 3893336
3rd out of Top 5 Digital Marketing Companies in India
Foxymoron Pvt Ltd
Foxymoran Private Limited was established in the year 2008 and is headquartered in Mumbai, Maharashtra. The company believes in choosing innovative approaches and doing things differently. The company offers a range of services, such as – social media marketing, media buying and planning, audio, video content development and production, search engine optimization, online reputation management, public relations and website development. It is a leading independent digital products and services agency. Along with teams from Bangalore, Bombay, Delhi NCR and Dubai, the highly respected agency has formed several permanent partnerships with L’Oreal Group, Netflix, Colgate, Amazon India, Burger King, IKEA, DS Group, Sandisk, Aether, OBL Tiles. BlackBerry’s Menswear, Hershey’s Group, Manyavar, ABC India, Turner International, and Damac, among others. The company is among the top 5 digital marketing companies in India.
Contact Details of Foxymoron Pvt Ltd
Address: Plot no. 127, 2nd floor, Sector 44, Gurugram, Haryana 122001, India
Business Phone Number: 0124 454 1646
4th out of Top 5 Digital Marketing Companies in India
Mullen Lowe Lintas Group
Mullen Lowe Lintas Group was founded in the year 1969 and is headquartered in Mumbai, India. It is a leading advertising company. Lowe Lintas offers a wide range of communication and marketing services. It has a separate department for digital marketing services. The company is a wholly-owned subsidiary of the Interpublic Group (IPG) and is part of the multinational MullenLowe group. It is one of the Top 5 Digital Marketing Companies in India.
Contact Details of Mullen Lowe Lintas Group
Address: A Wing, 16th floor, Parinee Crescenzo, Bandra-Kurla Complex, Bandra (East), Mumbai, 400 051, India
Business Phone Number: +91 22 50854000
5th out of Top 5 Digital Marketing Companies in India
PurpleSyntax is a bespoke full-service digital marketing agency with operations in Hyderabad. We believe that each brand and its business objectives are unique, so we strictly follow the “no one size fits all” approach to ensure that business goals are achieved by optimizing ROI. We have worked with hundreds of brands worldwide from diverse industries, diverse departments and this expertise in dealing with self-innovation has made us one of the leading digital marketing agencies. We are a fast, transparent, accurate and reliable digital partner with the ability to deliver scalable solutions within a short period of time.
Contact Details of Purples Syntax
Address: Level 1, Karan Arcade, Patrikanagar Near Medicover Hospital, opp. Cyber Gateway, HITEC City, Hyderabad, Telangana 500081, India
Business Phone Number: +91-7993162207
Digital Marketing Strategies
The list of digital marketing strategies is also constantly evolving, but here are some strategies being used:
Pay-per-click (PPC) advertising is actually a broad term that covers any type of digital marketing where you pay for every user who clicks on an advertisement. For example, Google AdWords is a form of PPC advertising called “paid search advertising” (which we’ll complete in a second). Facebook advertising is another form of PPC advertising called “paid social media advertising” (again, we’ll get into that soon).
Paid Search Advertising
Google, Bing, and Yahoo all allow you to run text ads on your search engine result pages (SERPs). Paid search advertising is one of the best ways to target potential customers who are actively searching for a product or service similar to yours.
Search Engine Optimization (SEO)
If you do not want to be paid to show in SERPs, you can use Search Engine Optimization (SEO) to organize pages or blog posts on your site. You do not have to pay directly for every click, but it usually takes a lot of time and effort to get a page to rank (for a more in-depth comparison of paid search and SEO, see this article) .
Paid Social Media Advertising
Most social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest and Snapchat will allow you to run ads on your site. Paid social media advertising is great for building awareness with viewers who might not know that your business, product, or service exists.
Social media Marketing
Like SEO, social media marketing is a free, organic way to use social media platforms such as Facebook or Twitter to market your business. And, like SEO, marketing your business organically on social media takes a lot of time and effort, but in the long run, it can produce very cheap results.
Conversion Rate Optimization (CRO)
Conversion rate optimization (CRO) is the art and science of improving your online user experience. Most of the time, businesses use CROs to get more conversions (leads, chats, calls, sales, etc.) from their existing website traffic.
Content marketing is another fairly widespread digital marketing term. Content marketing covers any digital marketing effort that uses content assets (blog posts, infographics, e-books, videos, etc.) to create brand awareness or drive clicks, leads, or sales.
Ever go to the bottom of an article and see a list of suggested articles? That native advertisement. Most native advertising falls under content marketing because it uses content to attract clicks (“You’ll never believe what happens next!”). Typically, native advertising can be a bit harder to place, as it is usually mixed with recommendations for non-paid content … but the point of this kind.
Email marketing is the oldest form of online marketing and is still strong. Most digital marketers use email marketing to advertise special deals, highlight content (often as part of content marketing) or promote an event.
Affiliate marketing is essentially paying someone else (a person or a business) to promote their products and services on their website
Reasons to Hire a Digital Marketing Agency
1. Focus On Running Your Business
In most cases, online marketing means hiring new talent to run campaigns. Also, this requires some of your attention as you are working with an internal team. Don’t forget that it takes resources and time to form and promote a team.
It takes a lot of time and an agency can be useful to lift this burden off your shoulder. You don’t want to spend months coaching your team. You can use that time to grow your business from the inside out.
With the agency, you need to share your goals and their time frame.
No training, onboard or other team management. All aspects of your online marketing are controlled internally by the agency team. It frees you from running your business well.
2. You Cut Down the Overall Costs
When hiring a digital marketing agency, most businesses usually compare the cost of internal operation to the agency price. You would be surprised to know that over time an agency can be very cost-effective.
The agencies act as independent contractors, so you eliminate the need for payroll taxes. You have also reduced full-time employees such as benefits, health care costs and recurring salary costs.
You may receive a lump-sum payment or subscription to run some campaign on your devices. Most reputable agencies already have the necessary digital marketing tools, so you do not have to spend a single penny to get one.
3. Work with Experts
For very small businesses, you cannot hire digital marketing professionals at the beginning of your campaign. It requires time and thorough consideration. Additionally, your team will take the time to understand all the online marketing methods like SEO strategies and social media marketing.
Instead, you can gain access to a team of experienced and qualified professionals by working with a digital marketing agency. Some large companies only pay top bucks to hire and retain top talent. This means that the cost of hiring such professionals is very high.
The advantage here is that these professionals have worked on similar projects in the past. Therefore, do not think that you can afford expensive services to get your services.
4. Stay Relevant to Your Industry
At this point, you need to understand that research is important before launching any campaign. You need to fully learn the latest marketing techniques in your industry, your competitors and your segment.
The agency relies on marketing practices related to the industry. They do things like research your market and identify your competition. Also, they follow the latest developments in digital marketing to ensure measurable results.
They identify and research your target audience to find out and understand your behavior, preferences and interests. It is adapted to ensure that marketing strategies give maximum results and keep your business in line with relevant growth.
5. You Can Get New Ideas
In digital marketing, it’s important to be aware that no longer all matters will be just right for you. Some can offer disappointing consequences even as others can be quite beneficial.
A very good business enterprise will give you superb ideas on what techniques will provide you with effects. They’ll provide a new perspective on a number of the matters that your crew had already been doing. They may check your advertising and marketing efforts and creating new ideas primarily based on the standpoint of the consumers.
For instance, on the subject of social media advertising, a digital advertising organization will assist you to understand wherein your audience is often to be had. They’ll determine what content material appeals to the most and the way they proportion and consume it. This may help to streamline your social media campaigns.
6. It’s a Scalable Service
One thing that makes a digital marketing agency your best bet for online growth is its scalability.
In a normal setting, you’ll need to increase the size of your team whenever your business needs to grow, or you want to launch something new. This means that your business will need additional resources to support and fuel the growth.
With a marketing agency, that’s not the case. There will be no constraints on your current team and no need to expand your team.
A good company usually accommodates your needs as your business grows. They offer several plans and packages that best suit your business size.
Ideally, having a scalable and flexible agency is important, especially when you’re targeting a new market.
7. They Offer Measurable Results
No business wants to make investments that bring no results.
With so many marketing methods in digital marketing landscape, it can be difficult to know the real ROI. However, an agency helps by determining the Key Performance Indicators (KPIs). These indicators help to figure out how your marketing campaigns are performing in relation to your objectives.
Also, they will identify the important metrics to follow across different channels to determine the effectiveness of each campaign. You’ll also get monthly or quarterly reports on your campaigns and a website audit to help you make sound marketing decisions.
Typically, a digital marketing agency offers clear insights into how your keywords are performing and how potential customers are engaging with your content and brand.
8. They Have the Tools
Let’s face it. Digital marketing requires the use of different tools to streamline each campaign. Unfortunately, there is nothing akin to a one-tool-for-all when it comes to marketing.
Most of these tools are premium services, and the costs increase with the addition of certain features or an upgrade. You will need analytics, keyword research, competitor analysis, paid search management, and automation tools.
The cumulative cost of using these online marketing tools can be quite hefty for small and mid-size businesses. Digital marketing services already have these tools in place to help you make the most of your campaigns. You don’t need to worry about the recurring costs that you’re likely to incur with their use.
9. You Get Professionalism for Your Native Ads
With the growth of native advertising, marketers are spending time and resources to learn more about it. The ability to display organic ads on various media platforms changes how customers interact with content.
Unfortunately, knowing where to show your native ads can be an arduous process. As such, your benefit can benefit from data-driven solutions offered by a digital marketing agency to determine the best placement and content distribution plan.
Native advertising offers a natural and organic way to display ads. When done right, it can provide a robust experience to boost your ROI.
10. Enjoy the Power of Storytelling
Your in-house marketing team works tirelessly to promote your products and services. This helps you to know what to improve and what to eliminate to make the product as attractive and viable as possible.
While all these happens, your digital marketing agency is busy defining and spreading your brand’s message across different channels and platforms. They help to generate positive PR for your products and services. This contributes to improving your visibility and image.
Investing in a digital marketing agency is vital in the current business scenario. It can make or break your business model. The hyper-digital age requires a strong marketing strategy. Digital marketing companies can help to develop a virtual presence and engage customers.
It is important for organizations to check out all the players in the market. They need to be aware of their business requirements before choosing an agency. Most digital marketing firms customize specific packages that suit organization business models. This helps in customer attraction and developing market credibility.
These Top 5 Digital Marketing Companies in India can ensure companies take a streamlined approach. So make sure to make the best decision. Invest in a world-class digital marketing agency to enhance bottom-line results.